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Gradient Investments Review

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Gradient Investments, registered in 2009, serves 51 state(s) with a licensed staff of 14 advisors. Gradient Investments manages $4.2 billion and provides investment advisory services for 18,906 clients (1:1351 advisor/client ratio).



Firm Information


Summary Firm
Minimum Investment Ask firm
Average Client Balance $221,525
Total AUM $4.2 billion
Fee Range Ask firm
Advisor / Client Ratio 1:1351
Languages Offered Ask firm
Specialities Ask firm
Website Visit Site
Phone Number 888-824-3525
Headquarters Hills, MN
Locations See locations
Facebook Ask firm
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LinkedIn Ask firm
SEC Filings View SEC IAPD CRD #141726


Disciplinary Questions


After checking the disciplinary records of Gradient Investments, our system has identified the following question(s) to ask. Learn more.


Gradient Investments or an advisory affiliate was previously found guilty of making false statements or omissions by the SEC, CFTC, or another regulatory agency or organization.


What happened? When? How many times did it occur? Will anyone that was involved be involved with my accounts in any capacity?


Gradient Investments or an advisory affiliate was previously involved with violating a regulation or statute by a domestic or foreign court, the SEC, CFTC, or another regulatory body or commodities exchange.


What happened? When? How many times did it occur? Will anyone that was involved be involved with my accounts in any capacity?


A regulatory agency has previously denied, suspended, or revoked your firm’s or an advisory affiliate’s registration or license or otherwise restricted their activities.


What happened? When? How many times did it occur? Will anyone that was involved be involved with my accounts in any capacity?


Our system found no other disciplinary questions to ask. Checks take place monthly.



Conflict Questions


After checking the regulatory records of Gradient Investments, our system has identified the following question(s) to ask. Learn more.


Does Gradient Investments offer mutual funds that have 12b-1 fees?


12b-1 fees increase the total annual cost of owning a mutual fund with no guarantee of higher returns. Some firms receive these fees as payments, which creates an incentive to promote them.


Does Gradient Investments offer products that have performance-based fees, or does it accept performance-based fees? Will any of my assets be invested in those products?


When performance-based fees are charged, the financial advisor is paid for outperforming a benchmark, typically an index. While this may seem like an attractive compensation structure to ensure your advisor is making your money work for you, often, the managers of those products are incentivized to take inappropriate risks to beat their performance benchmark. For instance, research has shown that mutual funds that use incentive fees take on more risk that funds that do not, and tend to double down and increase their risk following a poor performance. This could be detrimental to a client during down markets.


Does Gradient Investments perform side-by-side management? How does Gradient Investments mitigate conflicts that arise from managing accounts with differing fee structures?


This typically occurs when firms manage mutual funds or hedge funds alongside smaller retail accounts. Side-by-side management can create an incentive for the advisor to favor the larger funds, potentially leading to unequal trading costs and unfavorable trade executions for their retail clients.


Does Gradient Investments accept soft-dollar benefits? How do these benefits affect the firm’s selection of a broker-dealer partner?


Gradient Investments receives soft-dollar benefits that could incentivize them to push trades through broker-dealers that provide advantages to the firm instead of through broker-dealers that could provide the best trade execution for their clients.


Which securities does Gradient Investments trade for itself that it will also be recommending to me?


Gradient Investments has marked in their disclosures that they trade recommended securities. While this often can be seen as "eating your own cooking," there are several inherent conflicts that can arise. For example, front running is when a financial professional buys or sell securities ahead of their client. In short, any financial professional should disclose all positions they hold (or have sold short) that they will also be recommending to you.


Our system found no other conflict questions to ask. Checks take place monthly.



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Disciplinary History


An important aspect of the Trust Algorithm is processing the SEC Form ADV Part 1 filing of each Registered Investment Advisor (RIA). “Item 11 Disclosure Information” contains a list of valuable disclosures that are relevant for Americans.

As identified in SEC Form ADV Part 1, Item 11 “Disclosure Information”, the Trust Algorithm identified the following disciplinary disclosures for Gradient Investments:




Cost


Unfortunately, there is no single, uniform pricing standard for working with a financial advisor. Catchphrases, including "fee-only," can be helpful; however, Americans often get confused with competitors promoting "fee-based" in response.

Ultimately, to understand the underlying costs of advisory services, we always recommend asking for an itemized fees breakdown and reading the firm's ADV Part 2 Brochure (Item 5, "Fees and Compensation").


View Fee Disclosures




FAQs





Other Firms


OFC Wealth Management, Gridiron Partners, Lear Investment Management, Pihl Financial Planning




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