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Accredited Wealth Management Advisor (AWMA) Review

Andrea Coombes

Written by Andrea Coombes
Edited by Carolyn Kimball
Fact-checked by Dayana Yochim

April 03, 2024

Our take: The Accredited Wealth Management Advisor (AWMA) certification, which aims to increase advisors’ skills for serving high-net-worth clients, falls into that vast middle ground of “absolutely fine but not all that exciting” designations. An advisor eager to focus on high-net-worth clients could make a reasonable case for wanting an AWMA certification, but it’s probably not an essential field of study for an advisor who wants to provide great advice.

This designation is offered by the College for Financial Planning, which is owned by the for-profit Kaplan Company. Kaplan is a respected name in the for-profit educational space, the College for Financial Planning is independently accredited, and the College has a storied history of offering financial planning education. In fact, the College founded and managed the highly regarded Certified Financial Planner (CFP) designation, which then eventually moved over to the CFB Board, which now oversees it. The College for Financial Planning continues to be a provider of the education courses that lead to the CFP, as well as offering a Masters of Science in Personal Financial Planning and in Financial Analysis.

Accredited Financial Analyst (AFA)

Offered by: College for Financial Planning - Kaplan
Website: https://www.kaplanfinancial.com/wealth-management/awma

Overall summary

Here’s a summary of how the AFA designation stacks up on our criteria.

Feature Accredited Wealth Management Advisor (AWMA) logoAccredited Wealth Management Advisor (AWMA)
Overall 3.5/5 Stars
Nonprofit 1/5 Stars
Independent accreditation 3/5 Stars
Exam required 5/5 Stars
Number of questions 4/5 Stars
Continuing Education requirement 3/5 Stars
Background check 2/5 Stars
Ethics requirement 1/5 Stars
Fiduciary requirement 1/5 Stars
Consumer complaint forum 3/5 Stars
Check credential status 5/5 Stars
View More

Compare financial advisor certifications

Check out how advisor certifications stack up against each other.

Feature Accredited Financial Analyst (AFA) logoAccredited Financial Analyst (AFA)
Accredited Wealth Management Advisor (AWMA) logoAccredited Wealth Management Advisor (AWMA)
Certified Financial Planner (CFP) logoCertified Financial Planner (CFP)
Chartered Financial Analyst (CFA) logoChartered Financial Analyst (CFA)
Chartered Financial Consultant (ChFC) logoChartered Financial Consultant (ChFC)
Retirement Income Certified Professional (RICP) logoRetirement Income Certified Professional (RICP)
Overall 2/5 Stars 3.5/5 Stars 5/5 Stars 4/5 Stars 3/5 Stars 3/5 Stars
Nonprofit 1/5 Stars 1/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars
Independent accreditation 1/5 Stars 3/5 Stars 5/5 Stars 2/5 Stars 3/5 Stars 3/5 Stars
Exam required 1/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars 1/5 Stars 1/5 Stars
Number of questions 1/5 Stars 4/5 Stars 5/5 Stars 5/5 Stars 1/5 Stars 1/5 Stars
Continuing Education requirement 1/5 Stars 3/5 Stars 5/5 Stars 1/5 Stars 5/5 Stars 5/5 Stars
Background check 1/5 Stars 2/5 Stars 5/5 Stars 2/5 Stars 2/5 Stars 2/5 Stars
Ethics requirement 1/5 Stars 1/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars
Fiduciary requirement 1/5 Stars 1/5 Stars 5/5 Stars 5/5 Stars 1/5 Stars 1/5 Stars
Consumer complaint forum 5/5 Stars 3/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars
Check credential status 5/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars 5/5 Stars
View More

Methodology

To generate star ratings for financial advisor certifications, investor.com ranks the certification on each of 10 criteria. Below are the questions we sought to answer for each certification. We then applied a weighted score for each response, leading to an overall star rating for each certification.

  1. Is the organization that offers the certification nonprofit or for-profit?
  2. Is the certification accredited by an independent, third-party organization?
  3. Is an exam required to earn the certification?
  4. How many questions are on the exam?
  5. Is a background check required of certificants?
  6. Is continuing education required to maintain the certification?
  7. Is there any type of ethics requirement, e.g. certificants must sign a code of ethics?
  8. Is the certificant required to agree to an explicit fiduciary duty in interactions with clients?
  9. Can consumers easily submit a complaint against a certificant?
  10. Can consumers easily check advisors’ certification status online?

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About the Editorial Team

Andrea Coombes

Andrea Coombes has 20+ years of experience helping people reach their financial goals. Her personal finance articles have appeared in the Wall Street Journal, USA Today, MarketWatch, Forbes, and other publications, and she's shared her expertise on CBS, NPR, "Marketplace," and more. She's been a financial coach and certified consumer credit counselor, and is working on becoming a Certified Financial Planner. She knows that owning pets isn't necessarily the best financial decision; her dog and two cats would argue this point.

Carolyn Kimball

Carolyn Kimball is a former managing editor for Reink Media Group and investor.com. Carolyn has more than 20 years of writing and editing experience at major media outlets including NerdWallet, the Los Angeles Times and the San Jose Mercury News. She specializes in coverage of personal financial products and services, wielding her editing skills to clarify complex (some might say befuddling) topics to help consumers make informed decisions about their money.

Dayana Yochim

Dayana Yochim has been writing (articles, books, podcasts, stirring speeches) about personal finance and investing for more than two decades, focusing on bringing clarity and the occasional comedic aside to what is often a murky, humorless topic. She’s written for NerdWallet, The Motley Fool, HerMoney.com, Woman’s Day, Forbes, Newsweek and others, and been a guest expert on "Today," "Good Morning America," CNN, NPR and wherever they’ll hand her a mic.

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