Brand Guidelines and Best Practices

As a consumer advocacy project, there is no licensing fee for utilizing or referencing the brand, logo, Trusted badges, Trust Score, or similar. We simply ask that you follow these guidelines.

About was launched in 2018 under the belief that transparency can help Americans make better decisions about who manages their wealth. As a consumer advocacy project,’s north star is living in a fiduciary-first America. is wholly owned by Reink Media Group, a privately held company founded in 2009. For more information, visit


Company Name: should be referenced as “” with a lower case “i”.


News and Press Releases: The brand name, logo, Trust Score, and similar may be referenced for news and press-related purposes. As a consumer advocacy project, there is no fee associated with mentioning


Backlinking: For all general brand-related references, e.g. social sharing or backlinking to your profile page, please link to our home page or the specific page(s):
Example 1:
Example 2:*
*Note: be sure to check URL before sharing.


Social Media: Easily share content by clicking the Social Share icons. For customized social media mentions, tag in your posts and follow the proper citing/backlink requirements. Our Twitter handle is @investor_com and our company page on LinkedIn is logo

Imagery and Logos: The logo may be used in digital or print format. All scaling ratios should remain intact. Please do not stretch or adjust image scaling ratios. All custom created graphics and/or imagery must be approved by before use. Download logos.

Best Practice Examples

Here are some inspirational examples for referencing We encourage you to start referencing profiles in your digital and print projects, and request that you share updates with us! Please contact us if you would like to utilize Trust Score, award badges, or Transparency Reports as part of your efforts.

Corda Investment Management example press example facebook example LinkedIn example twitter example

Looking for more information regarding brand guidelines?

Download Guidelines